FILM TRAILERS: WHAT?

I used a teaching site called 'teaching trailers' on film education.org

I investigated the trailer genre using films space new resources. The theory being the genre is presented in posts below, as I research the 'what, why, who, how, where, when'.

What are film trailers?

In the beginning to plan a release, the film distributor has to think how it will present a film to its target audience. They need to make the film seem like its different from other films that are on release  at the same time, they look for 'selling points' or 'hooks'.
The distributor will consider many points: how the storyline differs from other films and what the key elements of the story are, who stars in the film and what were their most recent films, where was it made, is it baed on a well-known book, are there innovative special effect who is the director and what were his/her most recent films, is it a sequel to an earlier hit?
The 'hooks' of a film must help potential audiences come to an understanding of what they might expect when they go and see the film.
The genre of a film needs to be understanding between the audience and the film industry, these are expected by the audience and drawn on during the production, writing and casting. However the promise of a genre film is not just to provide us with the familiar, but to also provide something new.
Some films rely on audiences getting attached to the character or characters and wanting to see how a fresh situation challenged them. Most audiences will want to know what happened to characters such as James Bond or Luke Skywalker. In these types of genre film, which are mainly franchises, we see the characters and settings but the narrative is disrupted in some way.


Here is a screenshot of a task I completed on the website on 'what is a film trailer?'